How to write a cold email Here are a few things I’ve learned about powerful/wealthy/interesting people. This is almost universally true. They read their own email. Moreover, they’re good at responding to email. They’re very, very curious people. They have very little time. Anything with friction gets sorted into a “later” bucket. The perfect cold email is Short and grabs attention. Super clear on who you are. Value prop for the receiver....
Feed Your Email Send newsletters to your feed reader. Generate an email address you can use for any newsletter, and a corresponding feed you can use to read those emails. Kill the Newsletter! Convert email newsletters into Atom feeds
Three useful one-liner anchors to use on e-mail | Ricardo Clerigo I also find that starting text with a “> [Keyword]” combination works great, as in: Agreed: text Follow-up: text Action: text
Writing Email Subject Lines: 6 Ways to Improve Your Open Rate – Copywriting by Copy Hackers So, what can you do to improve your open rate so you stand a better chance of converting your list? Get Permission – Clean Lists Are Worth the Work Only Send Emails Where There Is More Value for the Recipient Than for You Use Words the “Lizard Brain” Hears Make Sure They’re Expecting Your Email Remind Them That They Know + Trust You Keep It Short and Casual, Like a Friend’s Subject Line
Email on Mobile Devices | MailChimp Right now, people strongly view mobile email as a filter, and we’re all trying to avoid getting deleted too fast, because our emails are awesome. Follow these best practices regarding engaging content and building trust with your audience, and take into consideration the design tips we’ve unearthed through our research. Your audience will thank you with its increased engagement.
Newsletters spam test by mail-tester.com We needed a cheap, simple and efficient way to quickly test the quality of our own newsletters. We simply built on our own tool. Now we’re sharing it with everybody for free.
Mandrill – Transactional Email from MailChimp Mandrill is a new way for apps to send transactional email. It runs on the delivery infrastructure that powers MailChimp. Mandrill is MailChimp for apps Mandrill is a transactional email product from the people who brought you MailChimp. Apps can use Mandrill to send automated one-to-one email, like password reminders, shopping-cart receipts, and personalized notifications.
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Coding Horror: So You’d Like to Send Some Email (Through Code) If you want email your code sends to actually arrive in someone’s AOL mailbox, to the dulcet tones of “You’ve Got Mail!”, there are a few things you must do first. And most of them are only peripherally related to writing code.
Delivery As A Service – Anil Dash This time it’s not a pattern in end-user applications, but rather in infrastructure services, which I’d call " Delivery as a Service “. In this model, new offerings provide a set of message delivery services for developers that share a few common traits: Digital services that pre-date the web , or were designed without the web in mind, can now be exposed as simple web services Legacy platforms that require extremely expensive startup costs convert into a cost-per-message (or cost per thousand messages) model Message systems with effective anti-spam components usually exert a high cost on spammers that can also be a prohibitively high bar for small developers unless they’re able to pool their efforts Service providers can aggregate requests from many small, separate applications to make costly services approachable for independent developers You can figure out what the hell these service providers do , unlike many generic web service providers See also Cloudtop Applications – Anil Dash