The apps that get featured on the iOS App Store
Over the past few months, Iβve been researching the kinds of apps that get featured on the iTunes App Store home page for different countries around the world. Here are my initial findings.
Technology giants at war: Another game of thrones | The Economist (via Charted Territory β Tao of Mac )
What retail is hired to do: Apple vs. IKEA | asymco
However, there is one major thing they have in common: a clear formula for positioning your retail operations. Both operations are positioned around a job-to-be-done that has a high priority in peopleβs life.
Apple offers a place where people can discover and get answers about technology without the pressure of making a purchase. The job is to simplify that which is complex for a price premium....
(via Chart: Appleβs Astonishing Profit in Context | Statista )
Wow!
[Dozens of iPhone, iPad Prototypes Shown in New Apple v. Samsung Filing AllThingsD](http://allthingsd.com/20120729/court-case-offers-rare-glimpse-at-dozen-of-iphone-and-ipad-prototype-designs/)
Gallery with dozens of images from the Apple vs. Samsung court case filings.
Simplicity is not the absence of clutter, thatβs a consequence of simplicity. Simplicity is somehow essentially describing the purpose and place of an object and product. The absence of clutter is just a clutter-free product. Thatβs not simple.
Jonathan Ive interview: simplicity isnβt simple β Telegraph
How to Become a Content Marketing Hero by Emulating Apple and Subway | Entreproducer
About the monomyth and heroic content format of marketing.
Joseph Campbell βs monomyth , or the heroβs journey , is a basic pattern that its proponents argue is found in many narratives from around the world.
A hero ventures forth from the world of common day into a region of supernatural wonder: fabulous forces are there encountered and a decisive victory is won: the hero comes back from this mysterious adventure with the power to bestow boons on his fellow man....
8 Best Practices for Deploying a Top-Ranked Mobile App
Developing a mobile app is the easy part. Getting that app noticed is difficult. And getting the app to go viral is like winning the lottery. Yet many developers get millions of downloads time after time. How?
Small information nuggets and recipies about Apple OSβs