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Replacing The User Story With The Job Story We frame every design problem in a Job, focusing on the triggering event or situation, the motivation and goal, and the intended outcome: When _____ , I want to _____ , so I can _____ . For example: When an important new customer signs up, I want to be notified, so I can start a conversation with them. See also 5 Tips For Writing A Job Story:...

December 12, 2013 · 1 min · 126 words

🔗 Expressing UX Concepts Visually :: UXmatters

Expressing UX Concepts Visually :: UXmatters Words and Objects are not Enough Why Visuals are Important A More Visual Approach to Communicating UX Concepts (…) I hope using these ideas will help you to make your UX deliverables more visual—and your concepts more readily understandable to your clients and stakeholders. I believe this greater understanding will help you to get buy-in for your concepts more quickly and easily.

May 9, 2012 · 1 min · 68 words