ooomf Blog: If you hate trying to get press, read this. Now.

ooomf :


When we launched ooomf a couple months ago, we didn’t really know how we were going to tell people about it. We wanted to shout it from the top of a mountain but our mountain was in the middle of nowhere.

It took us 2 weeks and countless hours of research to refine our press-getting process.

I’m going to tell you, step-by-step, what we did.

Update: new url…