Clippings

explainshell.com – match command-line arguments to their help text write down a command-line to see the help text that matches each argument

[hyphen](http://thewritepractice.com/create-your-own-words-and-other-uses-of-the-hyphen/) = connect things to be used as one word/unit [n-dash](http://thewritepractice.com/whats-an-en-dash-and-how-to-use-it-correctly/) = indicates a range, as in: X--Y (from x to y) [m-dash](http://thewritepractice.com/what-the-heck-is-an-em-dash/) = break in narration, a short aside

In a Mac with the Portuguese (Portugal) keyboard layout , these keyboard shortcuts are available for common typographical characters via the alt key: — m-dash alt - – n-dash alt shift - … ellipsis alt . " left double curly quote alt , " right double curly quote alt shift , ’ left single curly quote alt l ’ right single curly quote or apostrophe alt shift l In the case of an English (British) keyboard layout , the common Portuguese accents are also accessible via the alt key:

ImageOptim optimizes images — so they take up less disk space and load faster — by finding best compression parameters and by removing unnecessary comments and color profiles. It handles PNG, JPEG and GIF animations. (via ImageOptim — better Save For Web )

First make it work (get tests to pass). Then make it right (clean it). Then make it fast. (if it needs it). Uncle Bob (via How to convince ‘performance guys’ to Clean Code – Google Groups )

Ruby Conf 12 – Y Not: Adventures in Functional Programming by Jim Weirich (by Confreaks) One of the deepest mysteries in the functional programming world is the Y-Combinator. Many have heard of it, but few have mastered its mysteries. Although fairly useless in real world software, understanding how the Y-Combinator works and why it is important gives the student an important insight into the nature of functional programming.

(via 6 Proven Ways to Boost the Conversion Rates of Your Call-to-Action Buttons ) So let’s cut the excuses and start using techniques we know will work, like the six data-backed methods for improving conversions explained below. Entertain the lizard brain Focus visitors on simple calls to action Make buttons look like buttons Write button copy in the first person Boost your buttons with “click triggers” When visitors are ready, unleash the awesome

(via Dan Ariely: Are we in control of our own decisions? | Video on TED.com) Behavioral economist Dan Ariely, the author of Predictably Irrational, uses classic visual illusions and his own counterintuitive (and sometimes shocking) research findings to show how we’re not as rational as we think when we make decisions. See also images from this talk in 6 Proven Ways to Boost the Conversion Rates of Your Call-to-Action Buttons

Glossário de Jornalismo Deadline – Último prazo para que uma edição seja fechada ou queuma reportagem seja concluída. Fechamento [Fecho] – Etapa do processo de edição em que os trabalhos sãoencerrados. Depois do fechamento não há mais revisão do texto e a edição é enviada para a gráfica

The User is Drunk (by squareweave ) Blurry vision Attention-poor (Guide them) Say it twice Emotional (Do over the shoulder testing) Drunk, not dumb ( Source: https://www.youtube.com/ )