Technology

🏞 (image)

[BJ Fogg’s] Behavior Model shows that three elements must converge at the same moment for a behavior to occur: Motivation , Ability , and Trigger . When a behavior does not occur, at least one of those three elements is missing. (via BJ Fogg’s Behavior Model )

📺 Behaviour Design

http://c.brightcove.com/services/viewer/federated_f9?isVid=1&isUI=1 BJ Fogg explains “Behaviour Design” ( Source: http://c.brightcove.com/ )

📜 Put hot triggers in the path of motivated people

Put hot triggers in the path of motivated people. BJ Fogg (“the most important 9 words in behaviour design are: …”)