concierge

Do Things that Don’t Scale Recruit The most common unscalable thing founders have to do at the start is to recruit users manually. Nearly all startups have to. You can’t wait for users to come to you. You have to go out and get them. Fragile Airbnb now seems like an unstoppable juggernaut, but early on it was so fragile that about 30 days of going out and engaging in person with users made the difference between success and failure....

… there are three methods of Customer Validation that increase in the cost of execution. None of them involve writing code, which is even more expensive to execute. 1. Exploration Method The goal of exploration is to collect a lot of data on potential problem sets within a given industry or customer type, and to collect detailed stories on customer behavior. 2. Pitch Method The Pitch method is about getting customers to give you a form of currency ....