cognitive surplus

(via Hakiri » Was Huxley right? ) I stumbled upon the following cartoon on twitter. I have read " 1984 " [ George Orwell , 1949] but not " Brave New World " [ Aldous Huxley , 1931 ]. Will be visiting the local library soon. In short, Orwell feared that what we hate will ruin us. Huxley feared taht what we love will ruin us. Further work by Aldous Huxley: Brave New World Revisited (1958) In Brave New World Revisited, he concluded that the world was becoming like Brave New World much faster than he originally thought. ...

The most precious commodity is user time (…) Revenue follows user attention, not the other way around; unlike money, there is a finite amount of minutes in the day, and a finite amount of users. To put it another way, attention is a zero sum game (via Instagram Direct, Twitter DMs, and the Social/Communications Map ) This certainly applies to all ad-based businesses, where volume is key! But there are other ways to build successful businesses though…

[2008] Web 2.0 EXPO Clay Shirky - YouTube https://www.youtube.com/watch?v=oz1HZkaFz1w Clay Shirky talks about “Cognitive Surplus” at the Web 2.0 conference, April 23, 2008. 2000 Wikipedia projects a year, spent watching television (in the US alone) “We’re looking for the mouse”