Lowering your price may help you increase revenue, but lower it too much and you cost yourself money. (via Understanding App Store Pricing — Part 3 — Jury.me ) Loosely speaking, we refer to situations where a percentage change in price leads to a larger percentage change in quantity sold as elastic. Situations where a the percentage change in price and quantity sold are roughly equal are called unit elastic....
Visceral Apps and You — Mysterious Trousers All of the apps mentioned above exhibit that same kinetic/potential interplay. They’re the UX version of bubble wrap. So here’s my theory: I believe that introducing visceral elements into an app will take it past the point of just being awesome. It will make your app speak to the subconscious, built-in affinity that humans have for the physical properties I mentioned before.
Mantia » About App Icons I believe good app icons are most valuable for your customers, your everyday users, not first-time shoppers.
Get Your FAQs Straight: Convert Your Curious Customers You can improve your FAQ pages by… Streamlining navigation through questions Prioritizing clarity over precision in language Connecting the answers in FAQs to other steps in the sales funnel so that no visitor goes uncaptured
UNHOSTED – Freedom from web 2.0’s monopoly platforms By “unhosted web apps” we mean browser-based apps with no server-side backend. Unlike server-side or client-server apps, unhosted web apps leave users in control of their valuable user data and privacy, by default.